Brand Experience Specialiste H/F - Philip Morris

Specialist Brand Experience

Would you like to work in an international Fortune 500 company (Top Employer 2024 award winner) where individual development is of paramount importance? Do you believe in our vision of a smoke-free future? Apply now for the position of Specialist Brand Experience.

THE ORGANISATION
Philip Morris is one of the world's largest international tobacco companies, with more than 82,700 employees worldwide. Our employees speak more than 80 languages and come from all regions of the world. We have 50 production facilities worldwide and our products are sold in more than 180 countries.

At Philip Morris, we strive for a future where smoking is a thing of the past and we are committed to a smoke-free world. Our vision is clear : to transform the tobacco industry into a sector that is fully focused on offering better alternatives for adult smokers. We are determined to change the way the world thinks about smoking and actively contribute to a better future for all.We believe in the following values.

Innovation Integrity Excellent Execution Collaboration Responsibility

THE OPPORTUNITY
As Specialist Brand Experience, you will play a critical role in driving full consumer & brand engagement through multi-touchpoint experiences in the market. You will lead the creation, deployment, and optimization of brand programs and tools across all consumer-facing channels (in-store and out-of-store), aiming to drive trial, awareness, and qualitative acquisition for Smoke-Free Products (SFPs).

This role combines project management, creative concepting, and stakeholder engagement. From ideation to implementation, you will BE responsible for staging and activating experiences that resonate with consumers, support brand strategies, and deliver a measurable impact.

Responsibilities :
- Design and execute impactful consumer journeys across channels.
- Create briefs and align agencies and production teams for activation materials.
- Benchmark competitors and innovate on touchpoint efficiency.
- Develop emotional storytelling to enhance engagement.
- Leverage cross-functional collaboration (CX, Brand, ComOps, Procurement).
- Manage permanent visibility programs and immersive spaces.
- Ensure legal compliance and maintain and immersive spaces.
- Monitor KPIs and optimize based on performance metrics.
- Stay up to date on market trends and innovation sin consumer experience.

KEY REQUIREMENTS
- Bachelor's or master's degree.
- 1-3 years of experience in Consumer Engagement, Market Research, Brand Strategy, Retail and/or Merchandising departments.
- Strong project coordination and stakeholder management skills.
- Proven experience in brand activation, touchpoint design, and experience journeys.
- Understanding of category planning, POS deployment and trade marketing tools.
- Creative mindset with strong attention to detail.
- Fluent in French and English.

RISE TO THE CHALLENGE
You will join a dynamic, international and fast-paced work environment in a constantly evolving industry and will interact with different levels of experience and expertise across the Company. We offer a contract with competitive salary commensurate to the professional experience.

Our company offers you a fresh perspective. Here, you will never stop exploring and discovering. We take on-the-job learning to another level, giving you every opportunity to develop your career and reach your full potential. This position will advance your experience with innovative technologies, services, and processes. Backed by a competitive salary and compensation package, you will work in a professional setting with clients and team members from all over the world.